In March 2020, the world was hit with something we never imagined would happen in our lives — COVID-19. This virus and the mandated shut downs across the world took a toll on small businesses. This got my momma bear heart racing to find some sort of solution.
Small business owners are resilient—it’s in their DNA.
They traverse the road less traveled; they take risks in the pursuit of building something bigger than themselves. They are well versed in the art of overcoming—fighting countless battles in order to turn their passion into a profit.
COVID-19 brought closed doors, cancelled events, and their livelihoods disappeared without warning. It rocked them to their core.
In an effort to support the solopreneurs, freelancers, and creatives who were struggling, I reached out to illustrator Katie Hart, owner of Odd Daughter, to collaborate on a design that embodies the spirit of our community. The phrase? Long Live Small Business.
It was important for me to use this collaboration to support another small business while also finding an artist with a similar vision in mind, but was also on board with participating in a fundraiser. From start to finish, working with Katie on this design was exactly what I envisioned.
In this collaboration, 100% of the profit generated from the Long Live Small Business collection was donated directly to the Freelancers Union relief fund to support freelancers impacted by COVID-19. The fund offers assistance of up to $1,000 per freelance household to cover lost income and essential expenses not covered by government relief programs.
Thanks to the support of so many small business owners, entrepreneurs, and friends, we were able to donate over $9000 to the Freelancer’s Union this summer!
While we’ve retired the collection and made our final donation, you can still grab a free downloadable of this design below! Oh, and make sure you’re on my newsletter *just incase* we bring it back in the future.
© 2023 Natalie Franke